Augmenting Human Coaches With AI To Scale Leadership Development with Louise Doorn of CoachNova
This week, David Wright sits down with Louise Doorn, CEO and Founder of CoachNova, to discuss how AI is reshaping the executive coaching industry. Louise shares the vision behind CoachNova, a platform designed to augment human coaches with AI — capturing coaching signatures from session transcriptions, extending client relationships beyond scheduled hours and building a privacy-first infrastructure under the EU AI Act.
Key Takeaways:
00:00 Introduction.
02:30 Why Louise believes agentic AI and digital knowledge gardens are a game-changer for leaders who cannot scale themselves.
05:10 How inner development and stepping away from the day-to-day have driven Louise's biggest breakthroughs.
11:20 The moment a failed IPO led Louise to a year of exploration — and ultimately to entrepreneurship.
22:05 How CoachNova built its MVP within two months following an AI and coaching conference at Columbia.
23:06 How the platform uses prompt engineering and ICF and EMCC accreditation standards to generate session notes.
24:45 Why CoachNova built on EU infrastructure to comply with GDPR and the EU AI Act — and what that means for data security in coaching.
25:09 How pattern recognition across coaching sessions measures coach efficacy by client type for corporate sponsor programs.
27:30 How 80% of a coach's signature is captured from transcriptions — and what fills the remaining 20%.
31:15 Why static digital twins fall short and how CoachNova's dynamic model continues to develop alongside the coach and coachee.
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